I heard the news about 8.30 last night; my wife saw it on the BBC Web site. I spent some time looking for hastily-assembled tribute programmes in the schedules – you’d think Granada would have something at least – but nothing. There was a discussion on Newsnight between Stephen Morris, Paul Morley, Peter Saville and Richard Madeley; they gave him a pretty good send-off. (Yes, I did say Richard Madeley.)
I’ll write more about how I feel about the guy later. For now, here’s one I prepared earlier. I interviewed him for the short-lived radical newspaper socialist in 1991. Looking for the text of the interview, I was pleasantly surprised to find that I’ve also got my original transcript – and here it is. I don’t recognise all the references myself at this distance, but there’s a lot of interesting stuff there. I particularly like the distinction between ‘avant-garde’ and ‘experimental’; mostly his borrowings from the Situationists still strike me as random fandom, but this is a coherently Situationist position (nous vivons en enfants perdus nos aventures incomplètes…) The other thing that strikes me now is just how up for it he was – I had a list of for-all-our-socialist-readers questions and another list of never-get-another-chance-to-ask-him-this questions, and he engaged with them all quite happily. We didn’t hang out or socialise, unless you count a brief chat about doing English at Cambridge (we were at the same college, several years apart). It was an interview, it was a job, and he got it done – thoughtfully, intelligently and efficiently. He was an extraordinary guy.
Tell me about Factory.
We’re just a fairly typical – or atypical, in that they’re all quite unique – one of those British independent record labels that came out of punk or post-punk. Many musicians say that they saw the Pistols on stage and thought, ‘God, if they can do it I can do it,’ I think that happened as well to a whole generation of entrepreneurs – or non-entrepreneurs, people who never thought of that but who were brought into it like that. Britain is the correct size to make independent distribution possible, and that possibility of independent distribution was then seized upon by… I mean, the whole thing was a series of accidents… it really began with Rough Trade, who were a very interesting shop in Notting Hill Gate. As I remember they were able, because they were clever, to source some rather rare reggae records, and they discovered by the mid-70s that their ability to source these reggae records meant that there was a demand from other shops around the country, and they set up a rather small distribution system to get these reggae records around, and suddenly as this whole idea of do-it-yourself labels took off in 76/77 the infrastructure was there to build up on. The original independent company was New Hormones, who just brought out a couple of records and that was it, in late ’76. Then there was a second generation of independent record labels – Rabid Records in M’cr, with Jilted John and the rest of it, and John Cooper Clarke; Fast Records in Edinburgh, who were very much an arty independent label, as we’re often seen to be, with the Human League and the Gang of Four, and that was really 77, and then 78, late 78, you get Factory and various others coming along – I suppose Mute as well at that point, Daniel doing his first singles and stuff…
Looking around now there isn’t really a run of indie labels…
Oh, there are. From 81 to 91 there were the big 4, the major indies – Mute, Factory, Rough Trade and 4AD. And every couple of years there’d be a pretender, you know like we’re going to join the ranks – be it, there was Kitchenware at one point, there was Postcard at another point. And they all made whatever mistakes people make and fucked up. In the mid-to-late 80s there was Creation, who made – there’s two mistakes you can make as an indie label, you can sign one of your acts to a major thinking that that will finance the rest of the label, which is committing suicide, or you can take major money and spend it all, and that’s committing suicide, and Alan McGhie did both with Creation and completely fucked himself up but has managed to survive and in fact has been very strong this year. With the ending of Rough Trade as one of the big four labels, I think Creation really stand there now. And if you think that One Little Indian is as good a new competitor as any, and then if you think of the fact that there are several very very active dance independents, then… You see I think a lot of people are confused: a lot of people think the bankruptcy of Rough Trade is something to do with “not everything in the garden is rosy”. Well, not everything in the garden is rosy in the sense that there’s a recession and everyone’s suffering, but the independent labels have never been stronger – particularly the ability to survive the Rough Trade catastrophe.
You get the impression of a kind of gigantism, massive economies of scale in the music business…
There’s five multi-nationals, and the rumour is there’s space for four so everybody’s buying up to be as strong as possible so they’re not number five who goes. There’s gigantism, at the same time there’s also the feeling that small discrete units work – admittedly small discrete units within a bigger set-up, but that’s been quite commonplace for the last two or three years.
Flexible specialisation
Sure. Within the creative departments of most companies small is beautiful. But obviously at the same time there’s buying everybody up and becoming bigger and bigger, and that goes with the multinational trend.
So what’s different about Factory?
What’s different about independent labels is that there is a slightly more intimate relationship between the musicians and the company – not just the musicians, the manager of the musicians who is the essential piece. It should be a very creative relationship because most of the people who founded these independent labels were in some way the managers of groups, and they are companies by and large led by managers of groups or A&R based people, as opposed to a lot of companies these days that are run by lawyers or accountants, which is the kind of people that a lot of the multinationals use to head up their operations. There’s a kind of A&R and group-management feel about the independent labels which does make them different. What makes Factory different other than that… Factory has a certain arrogance about it… we have a scattiness – we have a night-club, I think having the Hacienda is significant, which is a pretty crazy and by and large rather stupid thing to do. And I think we held on to some crazy concepts a lot longer than anybody else. I always think the phrase to use about Factory is a certain wilfulness – there’s a great wilfulness about the company, that it does what it wants to do, which has gone on for a long time.
Part of the arrogant, wilful image – there’s an air of radicalism about Factory’s stuff, yet without ever actually being right-on
Sure. Thank God – it would be awful to be right-on. I don’t know where it comes from – I know where my political or philosophical background comes from that informs it, but… Maybe it’s more just a delight in the real avant-garde, or a delight in things that are new. The thing about pop music is it can be continuously new. You know, some people are excited by that which is new, some people are excited by that which is going to sell because people have heard it before. By and large we have the problem that we’re excited by stuff that’s new.
You say the real avant-garde, but we’re not talking Red Crayola…
No, but I don’t regard that in a way as… That’s one of the great difficulties of definition of avant-garde. “Avant-garde” essentially means to be in the vanguard, or to be the first wave of an assault, and I think we commonly confuse that with “experimental”. Experimental means that you’re doing new things, but there’s no one coming after you because it’s not actually going anywhere. Whereas avant-garde implies that there will be people following you, and that you are simply the first people to put these different things together. I think on occasions, which have been rather boring, we have done experimental stuff. I’m not particularly interested in experimental stuff myself, I don’t think the label is, I think we’re more interested in being avant-garde – i.e. being ahead of your time, but nevertheless a time that will come, as opposed to just experimental doodlings or whatever.
(argument [forgotten] about Cities in the Park, Electronic and Cath Carroll)
I find Electronic quite fascinating, although the whole New Order axis is twelve, thirteen, fourteen years old the fact that they are more contemporary than any of their contemporaries I always think is a great achievement, that’s largely because they go to the Hacienda and were part of the rave culture when it blew two or three years ago. … Our latest signing [the Adventure Babies] are an out and out pop group, international pop group, which is something we’ve never dealt with before – and that’s going down a road that we are not used to.
What do you think of this idea that ‘Manchester’ is dead, that it’s last year’s thing?
Well, I think it’s fantastic really… I kind of believed it – the scene’s over, it’s all these groups that we thought we’d got rid of, all these boring Melody Maker-type guitar groups, oh my God… I then started going out this autumn and my mouth would drop open, I’d look at these wild scenes, admittedly with a new generation but then the old generation were going to get back into it, wild scenes in the Hacienda and in every club in fucking Britain, and then suddenly about three weeks ago I found out what all these groups are selling, the ones that are on the covers of NME and MM, and they’re selling shit – they don’t sell. So suddenly I think, oh my God, how can I have been taken in by these people? I mean, I know that they’re all cretins, I’m taken in by it all again… It’s a complete pile of crap – ‘Manchester’, or Manchester-type music, of the type that was spawned here over the last few years, in its new generation which is hard-core – hard-core, and techno, and post-House dance music dominates the scene, and basically the press has been up its arse as usual for the last nine months. And then when you say that to the press they say yes, well, but we’ve got the right to because we created it – I say you what? They say well, we gave it all that coverage… I say, you gave it all the coverage a year after it started, you tried to ignore it for the first year. You didn’t create it. Don’t try to take credit – it was a wild scene, you just latched on to it and sold a few papers off the back of it. It was a wild scene – I mean, the idea that they now think they in some way created it. They’re just morons.
The scene in its original date was created by members of the Buzzcocks, Howard Devoto, Richard Boon, Pete Shelley, getting the Pistols to play here in ’76. From that moment onward it’s been everybody in the community, everybody, right the way through. It goes on, and at the moment it’s absolutely wild, and it’s kind of wonderful.
How would you compare what’s going on with ’76/’77?
Well now is a second generation, i.e. a second wave of rave culture – rave culture in general how would I compare it… I think very similarly for me personally… It’s a powerful culture, and is one of those moments when the wheels of youth culture turn very strongly. I think there were things that were better about punk, in that there was a… what was better about punk? I don’t know really – it’s just quite as exciting as punk. I don’t think one could separate – and look at ’67 or ’63, they’re all great moments, they all have different fors and againsts, I don’t think you can judge like by like. I was very fond of the scene that created Guns’N’Roses, although it was abhorrent to me – metal/goth/glam/punk – but nevertheless it was clear on the streets, on Sunset, at 11.00 at night on a Thursday / Friday / Saturday in LA, that there was – kids were out there having the time of their lives. At that point, ’85/’86, in Britain they weren’t. Even though that scene never got anywhere – it never spread outside LA, but nevertheless it produced a group in G’N’R who would dominate or whatever… I don’t like to say this one’s better that one’s worse, they are these wonderful moments when the wheels turn.
Even if two years later it’s vanished without a trace.
It never vanishes without a trace. This one was meant to have vanished without a trace and it hasn’t done, it’s going on, it’s stronger, it’s like you find in Europe now rave culture is at its most advanced stage, as it is in America. It’s kind of weird – we’ll see where it gets to. You’ve got to remember in terms of the world music industry punk had absolutely no impact, punk was really an isolated UK phenomenon. For a variety of reasons – the fact that Malcolm chose to do a rather bizarre Pistols tour after which they broke up, the fact that by the time the Clash got to America they’d become a rock’n’roll band and were irrelevant anyway – punk never happened outside the UK. We see it as a major event in pop history but the rest of the world doesn’t. Pop music is a world thing.
What do you think of this argument that there was something transcendentally radical about punk, and about certain significant figures like John Lydon…
I think there’s something transcendentally whatever about every one of those moments… I think Please Please Me was the most political song ever written. Pop music by its very nature, at its best, is threatening. When it doesn’t threaten it’s trash. But the majority of it does, and is a generational thing. I always see the generation in terms of, like the New Testament, it’s the son saying no to the father, and that’s the political act. It doesn’t matter what pile of garbage, be it Anti-Nazi League or Ecstasy communality (and neither of those are garbage, both of those are fabulous political constructions, but nevertheless they’re not necessary to give credence) – all that’s necessary for me to give political credence to pop music is that it is generational, it is a young generation saying no to an older generation. Or that it is just something that defines you as different, that defines you as being separate, which is part of the whole dawn of the idea of teenage, of pop music, of rock’n’roll in the 50s – it defines youth as being different and having different ideas. And since Please Please Me was the first number one single for the Beatles that began that process of uniting a generation I have no difficulty in regarding that as the supreme political moment.
Don’t you feel yourself in a slightly contradictory position in terms of this generational thing? Being a respectable local businessman…
No, I don’t find any conflict… I always feel immature, I always feel when I’m talking to people – sometimes ten years younger than me – that they’re grown-ups and I’m not, so I’ve never had a problem with that. My bosses at Granada, some of them are younger than me, they’re grown-ups, they behave like grown-ups. Some people are 22 and are grown-up, more’s the pity for them.
So, socialism. Do you see yourself as a socialist?
The only definition I can validly use I think is that one believes that a greater rather than a lesser part of one’s income should be consumed by the state and then re-apportioned to the members of the state, from that point of view I’m a socialist, if one takes that as being the central axiom, to believe in that process. From a lot of other points of view God knows, really. I think one of the confusions is that as a child of the late 60s one ran around shouting anarchist and Marxist slogans, without ever coming face to face with the fact that these are two entirely contradictory ideologies. The ideology that most intrigued me was anarchism. The way I look at the last five years, which have shaken everyone from my background I presume, is that whichever International it was that kicked Bakunin out, 1872 or whatever, that was getting rid of individualism, sooner or later individualism which is part of the human being was going to come and kick the Left’s ass – which is what it has just done for the last five, six years. That’s a way that Marxism Today was – I noticed in one of the reviews at the end of Martin’s empire (in fact it was rather silly, it implied the end of Martin’s empire when in fact he’s ended it to start a new empire, I don’t know what the new magazine’s called but it’s very strongly financed) but nevertheless in the review of that it talked about that idea that they shocked everyone by suggesting that Margaret Thatcher was in touch with the Zeitgeist, which she most certainly was in the 80s, she was a creature of her times. Individualism was going to rear its head, and my God it has done. Everyone’s been forced to rethink on the Left I would hope by the events. To me really with that anarchist background, my background being that at University two of my friends were translators of major anarchist works, and I was enthralled, although not understanding totally the stuff – it seems to me to make a lot of sense now that that’s what went wrong.
(Some stuff about Paul Sieveking and John Fullerton [the British pro-situs referred to here] and Raoul Vaneigem)
I’m intrigued by Factory’s use of the Situationist stuff
Just being a fan. Purely fandom, really. And yet you see the way it works – Greil Marcus’s work in the 80s has given a great degree of prominence to this issue, and his involvement in it comes about precisely through our fandom. He spent two years looking at a sticker, when we sent out our first record it had this sticker of the Durutti Column, and he stuck it on his cassette deck, and he tells the story that he spent two years staring at this strange photo of two cowboys talking French to each other, until he finally decided to investigate it. And that investigation took him through this whole period – and without him doing it maybe all these exhibitions wouldn’t have happened and blah blah blah… Just being a fan
(Digression [completely forgotten] about Le retour de la colonne Durutti and Kim Philby)
These are the three great comedians of the twentieth century in Britain, these three upper-class traitors are the great comics – their lives were amusing statements.
How much of an impact has feminism made on Factory?
Good God… it’s a fascinating question… I don’t have an answer to the question, whether that’s a good or a bad thing. I don’t think we’re a very sexist label, it’s never occurred to me that we are – or that we aren’t, really, and maybe that’s – by saying neither a lot nor a little might imply that we haven’t thought about it. I don’t presume to have actually imagined it would impinge on us…
(Digression about Alan Wise, “local promoter and nutter”, and strippers [some of the MCing at the Cities in the Park gig was done by women in their undies; apparently this was Wise’s doing])
I don’t think we would ever, ever, ever, ever deal with things like that. Certainly that’s not within our remit, we are much more, unfortunately, right-on than that – I say unfortunately, I would refer, though, to the opening night of the Hacienda, where our guest of honour who opened it was Bernard Manning. Now whether Bernard Manning made anti-feminine jokes, or made anti-gay jokes, or made anti- whatever, but I was very pleased with that, because it was épater les bourgeoisie. And everybody else too, please – I mean, épater anybody is great as far as I’m concerned, and I’m only too happy to do that. But no, we’d never go in for stuff like that, I have to say.
(Digression about Revenge and “the whole fetishistic artwork thing”)
I would not regard any of that work as sexist personally, within my own remit.
Happy Mondays just recently took a lot of shit…
It’s like being a Nazi these days – I’ve done so many interviews recently, ten years ago every interview was ‘Are your groups Nazis?’, now it’s ‘are your groups homophobic?’, to which my answer is no they’re not. To me the sub-text of that piece was Steven [Wells], that was your typical SWP member who doesn’t actually know what a member of the working class looks like or sounds like, and when he meets them goes into that like and gets fucked up. You should not confuse an artist with their art, and they are working-class kids. The fact that some of their best friends are gay, and they hang out with them… it doesn’t occur to them that you can go ‘Fucking faggots!’, and they’re your best friends, it doesn’t occur to them that there’s a conflict there. But someone reading that will go ‘oh, homophobic…’ and the rest of it, which is a bunch of crap. Maybe for me I don’t mind, because I enjoy that bit when a middle-class socialist meets a member of the working classes and just doesn’t know what’s going on.
Plus there’s this traditional idea that if you’re in a band you’ve got to have this god-like dignity, either that or just be ultra-right-on and know all the answers to everything…
And it’s complete and utter fucking crap. This whole idea goes back to the Romantic poets, when suddenly the idea that the artist was as important as his art and was a star came into vogue. We’ve had it 200 years now, and it’s a complete pile of shit. W.B.Yeats is the greatest poet of the 20th century in my opinion – what he actually personally thought, wearing brown shirts and the rest of that country house shit, the guy was a complete nincompoop. It doesn’t matter – he’s a nincompoop, his art’s fantastic, let’s not confuse the two.
What’s the next big thing?
No idea! Didn’t have any idea last time, it happens and you go Wow, look! You’ve just got to stay open to things – it’s being hospitable to what comes along, being open to it and not wanting to hear what you’ve heard before.
John Peel said once that he thought there’d been three great waves of Manchester bands: Buzzcocks, Joy Division and the Fall; the Smiths, New Order and the Fall; Stone Roses, Happy Mondays and the Fall.
Wonderful way of putting it.
And viewed in that respect Factory’s record looks pretty good.
Sure. I think the real question is whether we’re there for the next round. Now it’s all techno records and stuff – we’re not a 12″-single selling label, we don’t have that structure, we don’t have that way of dealing with it. One of the great challenges for Factory is that we believe in Northside, I think they’re a great group – the rest of the world has decided that this is not the case, we’ll see who’s proved right. We went through a few years when everyone thought the Happy Mondays were a pile of shit – we’ve been there before, we’re there with Northside and the Wendys. Next year we have our pop group the Adventure Babies come on stream, that should be interesting if not exciting. It’s a bit difficult now – there’s going to be a very imitative period in the mid-90s. There is a modality, an ineluctable modality, there is a real wave pattern to this, and after every live generation there comes a dead generation. And there will be a dead generation of teenagers coming along in the mid-90s presumably, tragically. But hopefully we will go on as we have done through the 80s through the 90s, and the real challenge will be in the late 90s when the next alive generation comes up, and throws everything on its head, and brings disparate influences together and uses the technology in such a way – that we’ll be alive to it and we’ll be involved. It was the big question for us in the 80s: by the mid to late 80s when we were being successful with New Order all around the world, the question was when the next revolution comes will we be involved? And sure enough it happened behind our back in the Hacienda, and the Happy Mondays who we couldn’t – we signed them because they clearly had the mark of Cain about them, we had no idea what they were going to do – and there they were, they were the ones putting together these black, Chicago / Detroit rhythms with the white English post-punk sensibility. So you have to see. You can’t be sure it’s going to happen. You can be sure something will happen; whether one’s involved with it or not, that’s a question of luck – and judgment.
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